Advanced Typography - Final Compilation and Reflection
28/03/2022 - 27/06/2022, Week 1 - Week 14
Darren Liga / 0351480
Advanced
Typography / Bachelor of Design (Hons) in Creative Media
Final
Compilation and Reflection
Links
Task 1: Typographic Systems and Type and Play
Task 2: Key Artwork and Collateral
Task 3: Type Exploration and Application
Instructions
Submissions
Task 1: Exercise 1 - Typographic Systems
Fig 1.1: Bilateral System
Fig 1.2: Transitional System
Fig 1.3: Grid System
Fig 1.4: Random System
Fig 1.5: Modular System
Fig 1.6: Dilatational System
Fig 1.7: Radial System
Fig 1.8: Axial System
PDF 1.1: Final Typographic Systems (PDF)
Task 1: Exercise 2 - Type Play
Fig 2.1: Task 1: Type Play (PNG)
PDF 2.1: Task 1: Type Play
Task 1 Part 2: Type & Image
Word & Image
Fig 3.1: Final Type & Image (JPG)
PDF 3.1: Part 2: Type & Image
Task 2: Key Artwork and Collateral
Key Artwork (BW & Colour) 1024px (JPG &
PDF)
Fig 4.1: Final Task 2: Key Artwork (1) (JPG)
Fig 4.2: Final Task 2: Key Artwork (2) (JPG)
PDF 4.1: Final Task 2: Keyartwork (PDF)
Poster (A3) (1 artwork, 1 simulation) (JPG &
PDF)
Fig 5.1: Final Task 2: Poster (JPG)
Fig 5.2: Final Task 2: Poster Simulation (JPG)
PDF 5.1: Final Task 2: Poster & Simulation (PDF)
Gif 1.1: Final Task 2: Animated Invite (GIF)
Vid 1.1: Final Task 2: 16:9 Animated Invite (Youtube)
Collateral
Fig 6.1: Final Task 2: Collateral (JPG)
PDF 6.1: Final Task 2: Collateral
Task 3: Type Exploration and Application
1. LOGO
Fig 7.1: Final Logo (1)
Fig 7.2: Final Logo (2)
PDF 7.1: Final Logo
2. Typeface
Fig 8.1: Final Typeface
PDF 8.1: Final Typeface
3. Advertisement (Application)
Fig 9.1: Final Ad 1
Fig 9.2: Final Ad 2
Fig 9.3: Final Ad 3
PDF 9.1: Final Ad
Reflection
Experience
Compared to Typography, Advanced Typography seems to have
greater freedom. I now approach typography differently than I
did before these two classes, when I wasn't very interested in
it. Typography in general is something that I had to get used to
since at first it felt so rigid. This semester, I had braced
myself for even more regulations to adhere to, but Advanced
Typography was really better and the work offered more autonomy.
There were more assignments that included type design, which I
found to be more fun than creating layouts or organising type.
Overall, it was a very positive experience because I learned
about and fell in love with a new field of design (type design),
as well as the stuff i learned in this module, greatly helped me
with other aspects of design from my other modules
Observation
I saw that I continued to take a long time creating layouts. In
contrast to coming up with ideas for type design, it takes me
longer. Particularly, the typographic systems took longer than I
anticipated to accomplish. In addition, I discovered that for
me, it needs perseverance to generate work and resolve to change
things to how I want them to be. Although I preferred Advanced
Typography over Typography, there were several times when I felt
worn out and it required more courage to continue. I was able to
complete the assignment because I like the nature of it.
Findings
First, I learned more about how branding or collateral work is
created. When creating a typeface or logo for a brand identity,
there are several factors to take into account, including as the
message you want to convey, your aims, and the design's
efficacy. The typographic systems lecture was the part which i
hate most, i find it boring but essential to learning. They were
difficult at first, but as I experimented with them, they became
more enjoyable and helped me come up with new ideas. I also
learned how difficult, mentally exhausting, and cruel kerning
can be.
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